Confidence…The Root of Success

April 27, 2007 at 1:33 am | In Interview, Networking, Personal Branding | 8 Comments

Confidence - The Root of Success

So your a brilliant professional, who graduated from Harvard with straight A’s, but with no job, no girlfriend and with no idea how to get ahead in life. If this is you, then you already know that you are lacking one of the most important factors in Personal Branding, CONFIDENCE. Confidence will actually make or break an individuals self-esteem, ability to communicate and succeed in life at the same time. Even with the strongest education imaginable, confidence is built on experience and supported by your network. Basically, in order to gain confidence, you must be broken down and fail in some form or another. This failure is hard impact on your confidence, but it allows you to rebuild and become stronger than before, thus improving your confidence. Just like other areas in life, confidence is all psychological, so it can be controlled to some extent.

Your confidence level is important in the following situations:

  • Professional Networking and the ability to walk up to someone you have never met before and start talking.
  • Presenting a topic to your audience, either at an event, for your job or for a school project.
  • Socially, with members of the opposite sex, who are attracted to those with high confidence levels
  • Your manager, who judges your brand based on confidence.

So you ask “what can I do to build confidence in myself”? Start by discovering who you are (your Personal Brand), which will allow you to understand what you need to do in order to gain this confidence you seek. Once discovered, it is all about repetition, through telling yourself that you are unique and “you have nothing to lose.” Saying this will help you be more outgoing, which translates into confidence.

A lot of people that are trying to succeed in business don’t realize that they can get great advice from business brokers that have been around the block a few times.

Personal Branding - A New Requirement for Graduating Seniors

April 22, 2007 at 7:42 pm | In Futures, Networking, Personal Branding, Positioning | 2 Comments

Graduating seniors in both high school and college have great opportunities, yet must seek to brand themselves in order to get into the top schools and companies in the world.

Hot Jobs 2007More than 3.2 million students were projected to exit high school this year, the largest number since the 1970s, according to the National Center for Education Statistics.  After declining during the ’80s, the rate has steadily increased over the last decade.  In terms of the national wide job market, employers plan to hire 13.8 percent more new graduates than they did last year, according to a survey by the National Association of Colleges and Employers (NACE).

Below is a listing of top schools and the acceptance rate for 2007 admissions.  As you can see, the competition is high and ever increasing, to match the number of graduating seniors looking to go to schools this year.   For those graduating college, there are some major opportunities on the rise, such as engineering, computer science, and medical assistants.

If you match the demand of those wanting to enter top schools and the consistent supply of spots for the 2007 class, it is obvious that more than ever students must differentiate themselves and that is exactly where Personal Branding comes in.  If you notice the chart of the left, the “hot jobs” of 2007 are ones with many openings and few applications, as we have seen in the past.  Jobs in the field of advertising and others have been much more competitive because of the raising demand.  When there is more demand, there is more reason to create a Personal Brand to reflect the competitive nature of the target industry.


Here are examples of schools that are more competitive for 2007:

  • Duke University
    2007: 19,170 applicants, 3,786 accepted, 1,665 projected enrollment
  • Harvard University
    2007: 23,955 applicants, 2,058 accepted, 1,675 projected enrollment
  • Yale University
    2007: 19,323 applicants, 1,860 accepted, 1,325 projected enrollment
  • Carnegie-Mellon University
    2007: 22,181 applicants, 6,182 accepted, 1,360 projected enrollment

American Marketing Association: Best Practice in Personal Branding

April 19, 2007 at 11:43 pm | In Networking, Personal Branding | 1 Comment

AMA Best Practice

 

Here is my best practice in Personal Branding, published on MarketingPower.com. After reading this article, you will have a thorough understanding of the topic, the makeup and how it applies to your life. Leave a comment or question if you would like.

Personal Branding Podcast - Categories of Perception

April 17, 2007 at 7:52 pm | In Interview, Networking, Personal Branding, Podcasts, Positioning, Success Strategies, tv | No Comments

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