Good Personal Brands Triumph Over Evil When Social Media Is Involved

March 28, 2008 at 11:05 am | In People, Personal Branding, Podcasts, Reputation Management, social media |

Gary Vaynerchuk is already starting to become a celebrity on this blog. Honestly, I’m not that much of a wine connoisseur, but I do enjoy someone who is passionate, honest and caring like Gary. Since he himself is a personal branding success story, by leveraging podcasting, blogging and social networking in order to project what was in him all along, he has made an impact in the wine world AND to people looking for inspiration. In his last podcast that I shared with you, he explained how you need to build your brand, instead of that of others who are more successful than you.

In this podcast, he talks about the fact that our technology is moving so fast and is actually helping good people to win and bad people to lose. I talk about reputation management a lot here, but have only hinted at what the future holds. Gary starts to mention that all these new technologies like Quik, UStream and Twitter are helping reveal the true brand behind all of us, whether we like it or not. In fact, they are exposing the real us and forcing us to be ourselves or lose. No longer can you have multiple faces to various audiences, but now you need one consistent identity spread across the internet and reality simultaneously. Let this be a wakeup call that we need to lead with heart, soul and piece of mind and let the evil people in this world field their own demise.

Gary Vaynerchuk’s Message

Thanks to Chris Brogan and Pamela Slim for Promoting This. You both beat me to it!

My Response

4 Comments »

RSS feed for comments on this post. TrackBack URI

  1. Watched one of Gary’s videos for the first time today. No wonder he’s gotten so much good publicity!

    Gary really sets the tone and pace for how to be yourself and get attention in today’s over crowded market for attention. He’s a real personality.

    Your video certainly conveys your passion, influence and expertise, Dan. I like the way you use Gary as a model and then talk about how his approach works.

    Would add that even if you’re an angel, you’re going to need to find ways to connect with your audience online. The ones that figure this out the fastest will dominate their market leaders.

    Comment by Barbara Rozgonyi — March 29, 2008 #

  2. [...] Blog Dan Schawbel Bio Good Personal Brands Triumph Over Evil When Social Media Is Involved [...]

    Pingback by Good Personal Brands Triumph Over Evil When Social Media Is Involved : Brazen Careerist — March 31, 2008 #

  3. [...] you have an opportunity to become an industry leader instead of just another face? Are you promoting that on every site you have a profile [...]

    Pingback by Online Isn’t Enough: Learn to Promote Yourself Offline Too : Brazen Careerist — April 1, 2008 #

  4. Dan,

    I agree with you and Gary. I love his passion as he talks about this topic! He is so right! The internet is making everyone extremely transparent!

    Comment by Scott Bradley — April 9, 2008 #

Leave a comment

XHTML: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Blog at WordPress.com. | Theme: Pool by Borja Fernandez.
Entries and comments feeds.