Announcing the Gary Vaynerchuk Edition of Personal Branding Magazine!

October 27, 2008 at 11:17 am | In Personal Branding, magazine | 2 Comments
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Personal Branding Magazine – Volume 2, Issue 2

FREE sample available today (HERE)

Title: The Personal Branding Gold Rush

Description: Volume 2, Issue 2 is a call to action. Now is the time for building your personal eBrand. Laggards will be lost in a Google cloud of dust, while early adopters will rank #1 for their name. Stop watching everyone else steal your gold (your THUNDER) and get involved today. Many people are scared to develop an online presence, yet it’s the only way you can safeguard your brand and have “job security.” This issue will highlight Gary Vaynerchuk, who will passionately force you to get involved in the GOLD RUSH. As you read each page, you will gather the knowledge needed to not let these opportunities pass you by.

Background: This issue is based off of Gary’s podcast video introducing the “personal branding gold rush” to the masses and his consistent dialog and push for people to get involved today.

Exclusive interviews:

2008 Personal Brand Awards: This issue will announce the 2008 Personal Brand Awards, including the gold, silver and bronze winners. Stay tuned, as I’ll be blogging about the winners here soon!

By the numbers: 40 pages, 26 articles and 12 sponsors

What’s in the free sample?

The free sample contains pieces of interviews with Gary Vaynerchuk, David Allen, Keith Ferrazzi and Robert Cialdini. There are two additional articles written by our columnists.

When is the full issue coming out?

Paid subscribers of the magazine (you can subscribe here) will be receiving their copy of this issue, in full length (26 articles), on November 1st.

Who contributed?

Experts, authors, coaches and bloggers such as:

Special thanks to the staff:

Join our Facebook fan page

Thanks to the sponsors

8/1/08: Personal Branding News and Recommendations

August 1, 2008 at 11:13 am | In Career Development, People, Personal Branding, Success Strategies, magazine, news, social media | 1 Comment

It’s been quite a challenging week for me after getting a bad cold these past few days, but as they say “the show must go on.” Passion is a crazy thing, but it certainly allows me to keep going with all that I manage on a reoccurring basis. I have a lot of exciting announcements and recommendations today for you, before you indulge in weekend festivities.

Personal Branding Magazine Goes Print?

That is actually a true statement to some degree. I was originally going to plan this news for the November issue but got excited and executed appropriately. First, to clarify, if you do the paid subscription, you will not receive hard copies (a print magazine). We simply aren’t there yet, but I do understand that people consume information differently and would like more options for receiving the magazine.

So, today you are given the option to purchase individual issues and receive them in the mail using a new service called MagCloud (Hat tip to Vikram Rajan, a fellow personal brand’er). For $7.80 (includes shipping), the entire issue will be printed and sent to your residence. I don’t view this as expensive because, unless you purchase in bulk, it does cost a lot to print and ship it to you. Magazines like Forbes are able to mass distribute, thus lower the cost per issue. We don’t have that privilege yet. Go ahead and try it. Let me know what you think! Note, free samples are still available.

Need help starting a blog?

There are two people on the web that I envy for their blog building skills. They are both far more technical and savvy with WordPress than I am. At some point in my career, I’ll be going to these experts for help. Aside from these two, Vignet.com builds extremely high quality blogs and websites (such as Seth Godin’s Squidoo). Note that these solutions cost money, but the ROI is priceless!

  • Cody McKibben is a Gen-Y blogger, consultant and freelance writer. His goal is to help you build a better blog and trust me, his work is impressive. The best way to demonstrate expertise or knowledge in the blog world is to build your own blog in style. See if you’re a web designer/developer than your own website must be remarkable because it sells your entire business (his or her website is a representation of what I’ll be receiving). Cody’s Thrilling Heroics blog is excellent and he deserves way more subscribers than he has. Cody also started a consulting blog business and has a blog for it. Be sure to check it out.
  • Nate Whitehill is someone I admire. As with Cody, he does professional blogs for personal and corporate brands. His portfolio is strong, including his work on ShoeMoney’s and John Chow’s. For anyone who haven’t heard of these two internet mogul’s, they are extremely knowledgeable in SEO, blogging and internet marketing. Nate blogs himself and his business is called Unique Blogdesigns.

Personal branding articles

What to Wear to Work

Michael Mattis, a Social Media Manager at BNET just directed me to this feature article. It offers usable advice for dressing for success in today’s topsy-turvy, business casual world – a world that seems to be without rules yet has a set of has unwritten rules all its own. Under this topic, BNET offers four pieces of great content, including a best practices for entry-level dress podcast, 10 ways to upgrade your look (the appearance element of personal branding), five rules for style in a casual work environment, and how to order a custom made suit.

Web 2.0’s Impact on Your Job Search

Mark Cummuta blogs about career development for CIO Magazine. His recent post, “Web 2.0’s Impact on Your Job Search – Name Recognition? Or a Transition?” is quite interesting. “Web 2.0 is changing how we perceive each other. These tools give us opportunities to share and learn from each other. But as we all know, they also give us opportunity to see others’ basest traits. There is risk in opening ourselves to anyone, and the risks in Web 2.0 interactions expand those “someones”. Risk of identity theft, false representation, fraud, “flaming”, or even simple misunderstanding.” It’s important for us all to view other perspectives on the topic of personal branding, web 2.0 and career development.

Announcing The Millennial Edition of Personal Branding Magazine

July 28, 2008 at 10:57 am | In People, Personal Branding, magazine, news | 4 Comments

Volume 2 overview

After an entire year of Personal Branding Magazine (4 issues), we’re back with an explosive and very timely issue. You will notice a few design changes in this next volume starting with the main banner, which now uses the consistent logo over/under the “R” to create a registered mark. Expect a lot more great articles from experts this year and I look forward to hearing your feedback. Today, we would also like to announce a newly created Facebook page for the magazine, which you can be a fan of and receive updates. If you’ve read the magazine, even a previous issue, there is now a Facebook group just for YOU.

Volume 2 Issue 1 – FREE sample available today (HERE)

This issue explores a new generation of hip and cool youngsters, known simply as Gen-Y, but also referred to as the millennials. The long anticipated and earned retirement of baby boomers has given rise to the millennials, who are over 70 million strong. The legacy workplace will cease to exist as this generation enters and recruiters must be prepared to change their ways or self-destruct. Some millennials have even started changing our world as we speak. These new-age entrepreneurs are tech-savvy and ready to make a difference. Are you prepared?

Millennial Edition

What’s in the free sample?

There are a total of five articles in the free sample, including a piece on relationships by Tiffany Monhollon, as well as a sizing up of the millennial group by non other than our Blog Marketing Columnist, Jack Humphrey. You will also find part of my interview with 23-year-old CEO and author, Ryan Allis. There is also a few snippets of interviews with the famous John Earle (Johnny Cupcakes) and one of the most popular authors and bloggers in Silicon Valley, Ben Casnocha. Each of these individuals have achieved success as a millennial and we can all learn something from them.

When is the full issue coming out?

Paid subscribers of the magazine (you can subscribe here) will be receiving their copy of this issue, in full length (26 articles) on August 1st.

Who contributed?

Experts, authors, coaches and bloggers such as:

Special thanks to the staff:

Thanks to the sponsors

4th of July Weekend Wrap-up and Update

July 4, 2008 at 6:16 pm | In Book Reviews, People, Personal Branding, events, magazine, news | 2 Comments

I want to wish everyone a happy 4th of July. This post wraps-up a lot of what’s going on in my personal branding universe.  Below is some event listings, books, news and of course, The Dark Knight Movie for your weekend viewing.  I hope you enjoy it and look forward to more posts next week.  Enjoy the fireworks!

Next Level Executives keynote

Next Level Executives

I’ll be speaking to the Next Level Executives group next Tuesday (July 8th) about personal eBranding.  John “Job-Guy” Bates will be opening up the conversation with his presentation on the general concept of personal branding, explaining how an individual is connected to a corporate brand.  John is the #1 career coach in Boston and it will be a pleasure to speak alongside him on Tuesday.  The event is listed on Facebook and Eventbrite if you want tickets and it is being held at the Marriott Courtyard hotel in Marlborough at 6:00 PM EST.  As usual, I will be recording the performance and posting the slides for you to view post-event.

Personal Branding Magazine updateMiriam Salpeter

First, I want to welcome our new co-editor, Miriam Salpeter, who has risen to the occasion already by reviewing the next issue (Volume 2 Issue 1).  Miriam takes the well respected and wonderful Rebecca Thorman, who will still be aligned to the magazine at some level in the future.  Also, please not that on July 28th, you will no longer be able to download the free sample of Issue 4 because it will be replaced by Issue 5.  I look forward to published the next issue and it is by far the best one yet.

David Allen and team have a new websiteGetting Things Done

David is the best-selling author of “Getting Things Done,” which the majority of millennials enjoy reading because we are crazy multi-taskers and thrive on accomplishing the most in the lease amount of time.  His book has inspired a website dedicated to the GTD philosophy called “GTDtimes” and Oliver Starr is the editorial manager who has already made a very compelling blog.  If you’ve read the book or are just interested in learning something knew, this is the place for you.

Jay Conrad Levinson’s Guerrilla Marketing Business UniversityJay Conrad Levinson

Jay is the famous author of the Guerrilla marketing series that you will find in any bookstore.  He is holding a two day live event on August 28th and 29th at the Gaylord Palms Hotel Convention Center in Orlando Florida.  If you have any interest in going to this event, contact Daniel Huffman at danielhuffman@aol.com or by phone at 352-454-4624.  By attending you will learn the truth about marketing, how Guerrilla Marketing can help you increase your profits and about 200 crucial and innovative weapons that you can use today.

Media queen Marta Tracy launches her new blog / podcast

Marta Tracy

Television executive, Marta Tracy, who helped create both The Style Network, as Senior Vice-President of Programming, and E! Entertainment Television, as VP of Talent and Development, has produced hundreds of hours of lifestyle and reality shows and segments.  She has now extended her reach on the web, with a brand new blog and podcast series, where she interviews entrepreneurs and media personalities.  I’m very excited to see this property grow and you should all subscribe through RSS.  The production quality is superb and the people she has on are very interesting.

Jenny Block releases her bookJenny Block

Jenny is a freelancer who writes about arts and culture for a wide variety of regional and national publications.  She writes for The Huffington Post, as well as Tango Media.  Her new book “Open: Love, Sex & Life in an Open Marriage” explains her story of the many ups and downs she had, as well as the consequences and lesson’s she learned from having made the decision to open her marriage. Block explores the nature of the open relationship, why it works for her, why it makes sense for her and her husband, and why it makes so many people uncomfortable.

Batman, “The Dark Knight” Dark Knight Batman

I’ve been quite obsessed about Batman since I was 6-years-old.  I collected comics, cards and action figures.  My favorite part about Batman was the fact that he didn’t have super powers.  Anyone can be Batman, maybe not physically or emotionally, but we all have his vulnerabilities and can be as strong and confident as him.  We can be righteous and do for others, saving and changing lives.  The movie arrives in theaters on July 18th and promises to be the highlight of the summer and worth the overly priced $10 fee to see a movie these days.

SPOILER ALERT – Two-Face in the final scene

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