Dan Schawbel
Dan Schawbel is the leading personal branding expert for Gen-Y. He is the author of the bestselling career book, Me
2.0: Build a Powerful Brand to Achieve Career Success (Kaplan, April 2009). Me 2.0 made the Amazon top 100 business book bestsellers list when it came out and was the #1 job hunting book. It also made the New York Times summer reading list for job seekers and was one of three recommended social networking books by Shape Magazine. With over 800,000 results for his name in Google, Fast Company calls Dan a “personal branding force of nature.” Recently, BusinessWeek named Dan as one of twenty people entrepreneurs should follow on twitter, alongside Richard Branson. He is the founder of the Personal Branding Blog®, which was the #1 job blog by Careerbuilder in 2008, is an AdAge top 20 marketing blog and is syndicated by Reuters, Forbes, Fox Business and other major networks. Dan is also the publisher of Personal Branding Magazine®, head judge for the Personal Brand Awards® and director of Personal Branding TV®.
Presently, Dan is a Social Media Specialist at EMC Corporation, which is one of the leading technology companies in the world. Steve Rubel, SVP at Edelman, considers Dan to be a “corporate rockstar.” He is a syndicated columnist for Metro US (New York, Boston & Philadelphia), reaching over 1.2 million readers bi-weekly. At 25 years old, Dan is BusinessWeek’s youngest columnist. He is also a featured contributor to Mashable, LifeHack, and MediaPost and he has written articles for BrandWeek Magazine and Advertising Age.
Dan has interviewed over 200 successful business people and celebrities, such as MC Hammer, Kathy Ireland, Perez Hilton, Timbaland, Tim Ferriss, Marcus Buckingham, Tony Hsieh, George Foreman, Guy Kawasaki, Ken Blanchard and Tucker Max. He’s been featured in over 100 media outlets, such as The New York Times, The Wall Street Journal, BusinessWeek, Entrepreneur, Fast Company, ABC News TV, MSNBC, NPR, USA Today, Forbes, and The Boston Globe. Dan has 8 years of marketing experience, employed at companies such as EMC, Reebok, Lycos, LoJack, and TechTarget.
Dan is a keynote speaker at colleges and universities, such as Harvard and MIT and he helps both individuals and companies with branding. He’s on the board of advisers for SocialTrak.com and was previous on the board of ((echo)) MyPlace. He graduated Magna Cum Laude from Bentley University in 2006.
Dan lives in Boston, Massachusetts. For more information on Dan, please visit DanSchawbel.com.
Disclaimer: The views expressed on this site are my own and do not reflect those of my employer or its clients.
© Copyright Dan Schawbel, dan.schawbel@gmail.com
21 Comments »
RSS feed for comments on this post. TrackBack URI
Leave a comment
Blog at WordPress.com. | Theme: Pool by Borja Fernandez.
Entries and comments feeds.






















[...] information at the Personal Branding Summit web site. And a hat tip to Dan Schawbel for writing about the event in “The origins of Personal Branding: 10th Anniversary [...]
Pingback by Cube Rules » Blog Archive » Personal Branding Summit — October 5, 2007 #
[...] Dan Schawbel, Personal Branding [...]
Pingback by Personal Branding Basics | Career Video Expert Bullhorn — March 18, 2008 #
The College Mogul blog was fortunate to have Dan write a guest post for us and we look forward to the success of his magazine. He really seems to have a grasp over the importance, fundamentals, and devices of personal branding, a very important subject for entrepreneurs.
Looking forward to the success of his magazine.
- Alex
Co-Founder and Blogger at http://www.collegemogul.com
Comment by Alex Lindahl — April 7, 2008 #
“Dan Schawbel is the leading expert on Personal Branding for the GenerationDan Schawbel-Y audience.”
So, if I’m a Gen-X’er, am I still welcome here? : p
Comment by Carole — April 18, 2008 #
[...] understand new media and especially new ways of communicating with them. In that spirit, I met Dan Schawbel some time ago. Dan himself is a mid-twenties technologist who specializes in personal branding [...]
Pingback by Personal Branding for Generation Y » What Would Dad Say — June 19, 2008 #
[...] management have to do with your personal brand? A great deal, according to a post this morning by Dan Schwabel, self-styled “leading expert on Personal Branding for the Gen-Y’s” in his always [...]
Pingback by Personal Branding & Time Management | The Brand Dame — July 25, 2008 #
[...] Dan Schwabel, arguably the leading authority on the subject has come out with the lastest issue of the Personal Branding Magazine. This issue is dedicated to helping Millenials (a.k.a. Gen Y) develop their careers. In it, I wrote an article on how NOT to sell yourself in interviews. This issue is packed with excellent advice from more than a dozen career experts – and now you can get a FREE copy. [...]
Pingback by J.T. & Dale Talk Jobs™ » Millenials: Do You Sell Snake Oil in Interviews? — August 1, 2008 #
“Dan established the first 360 degree personal brand website, DanSchawbel.com, creating a new standard for career development.”
No joke, you really did a great job on it Dan. Gives a well rounded and in-depth offering of what you do, who you are and were you are going.
Comment by Mark Mathson — August 8, 2008 #
[...] Editor’s Note: This is the first post by new GTDtimes contributor Dan Schawbel. His expertise is in personal branding. You can visit his site here. [...]
Pingback by Passion Pressures You To Get Things Done | GTD Times — October 14, 2008 #
Hi Dan,
Through search engine, i stumbled on your Url. I got my attention for about two hours, You are doing a great job. keep it up.
Comment by olaito,oluyinka — October 14, 2008 #
[...] and prospects. So what about for job search? Here are some inspirational posts by Jason Buss, Dan Schawbel, Miriam Salpeter, and Deb Dib on how Twitter users can leverage the power of mircroblooging to [...]
Pingback by CareerSolvers » Blog Archive » Twitter Your Way to Your Next Job — October 29, 2008 #
[...] you brand yourself properly, the competition becomes irrelevant” Don [...]
Pingback by Branding for Bloggers: Online Branding, Internet Branding Marketing | Blog Marketing with Social Media Marketing and Social Networking — November 7, 2008 #
[...] Dan Schawbel wrote an interesting post on The Future of Online Recruitment. He says [...]
Pingback by Are Job Boards and Career Sites Dead? | Attracting Talent | interactive recruitment marketing — November 11, 2008 #
[...] couple weeks ago, I was interviewed by personal branding guru Dan Schawbel on his Personal Branding Blog. We talked about everything from getting started as a freelancer to [...]
Pingback by The Anti 9-to-5 Guide » Ask the cubicle expat: How can I freelance on top of a day job that requires me to be under my boss’ nose 40 to 50+ hours a week? — November 21, 2008 #
[...] have any money to spend see the article Six Free Tools for Online Reputation Management by Dan Schawbel. [...]
Pingback by Online Brand Reputation Managment Tools « Simon Harrow — December 5, 2008 #
[...] a synopsis of an excellent post by Dan Schwabel, a Social Media Specialist and publisher of the Personal Branding Blog, 10 Ways Personal Branding [...]
Pingback by 10 Ways Personal Branding Can Help Your Career - CRM Mastery e-Journal - CRM Best Practice and Industry News — December 11, 2008 #
Great blog Dan. As a so called “Gen Y” I find all this very interesting. Even at the moment while hunting for graduate positions I find that social media and my online brand (via twitter, linkedin, my blog, etc) all helps build up my onine brand which without doubt can aid my offline brand/career. Thanks for the tips!
Comment by Matthew — December 12, 2008 #
Keep up the great work. You are the “gatekeeper” I’ll keep checking back for more personal branding tips!
Comment by mooooolah — December 24, 2008 #
good stuff!
Comment by bill campbell — December 28, 2008 #
[...] up with Dan Schawbel an learning his material is one of the best things that you can do to find out how to brand [...]
Pingback by Top 5 Personal Tips For Branding Your Business | Shawns Markerting Blog — December 31, 2008 #
[...] pick up the slack. That may be true, but you can still rock your niche. In a recent post, Dan Schawbel suggests you can become a specialist and a [...]
Pingback by Girl Meets Business | Three work essentials: Rock, Paper, Scissors — January 8, 2009 #